Construction & Trades
Covers: general contractors, plumbers, electricians, HVAC, roofers, painters, landscapers, handymen, pressure washing, moving companies, pest control.
What your visitors will find
I build the pages your customers actually look for — not a generic template.
Services
What they do, service descriptions in plain language
Service area
Map or list of cities/neighborhoods served. Critical for local SEO.
Gallery / projects
Before/after photos of completed work
About
Experience, philosophy, team, story
Testimonials
Client reviews (especially important for trust in home services)
Licensing / insurance
License numbers, bonded/insured status. Builds trust.
Free estimate / contact
Phone number prominent, contact form for estimate requests
Blog
Maintenance tips, seasonal checklists, project spotlights
A design that fits your brand
Dependable, straightforward, professional. The site should feel like a firm handshake — confident without being flashy. Trust signals (licensing, insurance, reviews) matter more than visual flair.
Strong, grounded colors — navy, dark green, dark gray, or a bold primary (red, orange, blue) with white. Industrial palette. Avoid pastels or overly corporate blues. One bold accent for CTAs (call now, get a quote).
Modern stack (system-ui sans-serif). Medium to bold heading weight (600–700). Straightforward and readable. No decorative fonts. Slightly larger body text (1.125rem) for readability — many visitors are on phones at a job site.
Your business tools, connected
I integrate with the platforms you already use — styled links, not embedded scripts. Your site stays fast and private.
Jobber
Job scheduling, quoting, invoicing, client management. Built for field service businesses. getjobber.com
Housecall Pro
Similar to Jobber. Scheduling, dispatching, invoicing. housecallpro.com
Cal.com
For scheduling estimates or consultations.
Square Invoices
Simple invoicing if they don't need full job management.
Monica CRM
If they just need to track clients and jobs.
Compliance handled
I know the regulations for your industry so you don't have to research them.
Licensing display
Most jurisdictions require contractors to display their license number on advertising, including websites. Add to the footer on every page.
Bonded and insured
Displaying this builds trust. Include policy details or a badge on the about or home page.
Home improvement regulations
Some states require specific disclosures (cooling-off periods, lien rights, etc.) on contracts. Not a website concern, but worth noting if the owner handles client contracts.
Moving companies
Interstate movers must register with FMCSA and display a USDOT number. Intrastate movers are regulated by the state (PUC or DOT). Display license/registration numbers. Provide written estimates (binding or non-binding). Many states have specific consumer protection rules for movers.
Pest control
Requires state licensing (pesticide applicator's license). Display license number. Integrated Pest Management (IPM) is a selling point. Note any restrictions on chemicals used, especially for homes with children or pets.
Content that keeps visitors coming back
Project spotlights with before/after photos, seasonal maintenance checklists ("winterize your plumbing," "spring lawn prep"), "when to call a professional vs. DIY" guides, behind-the-scenes of a project, team member spotlights, community involvement, answers to common questions (great for SEO).
Your industry calendar
I'll surface seasonal content ideas so your site stays timely and relevant.
- National Skilled Trades Day — Skilled labor appreciation, apprenticeship spotlights, "why trades matter" content.
- National Handyman Day — DIY tips, maintenance checklists, service promotions.
- HVAC Tech Day — For HVAC businesses. Technician spotlights, maintenance reminders.
Ready to build your construction & trades website?
I'll use everything above to build you a site tailored to your industry — the right pages, design, tools, and compliance from day one.
Get started