Musician
Covers: bands, solo artists, singer-songwriters, DJs, cover bands, tribute acts, music producers, recording artists, composers, music ensembles. See also education for music teachers and lessons, and community theater for orchestras and performing arts organizations.
What your visitors will find
I build the pages your customers actually look for — not a generic template.
Music / listen
Streaming links (Spotify, Apple Music, Bandcamp, SoundCloud), embedded player for featured tracks, latest release prominently featured. The page should funnel to wherever the artist earns the most per stream or sale. Bandcamp pays artists the most per sale; Spotify has the largest audience. Let the artist decide the priority.
Shows / tour dates
Upcoming performances with dates, venues, ticket links, and doors/showtime. Past shows build credibility. If the artist plays regularly, this page gets the most traffic. Make it dead simple: date, city, venue, ticket link. Keep past shows in an archive.
About / bio
Short bio for casual visitors, longer bio for press. Musical influences, origin story, band members with photos. Press and venues check this page — it needs to work for both fans and industry.
EPK (electronic press kit)
One page with everything a venue booker, festival, journalist, or label needs: bio (short and long versions), high-res press photos (downloadable), music samples (embedded or linked), technical rider or stage plot (if applicable), notable press quotes, past notable shows, social stats, booking contact. This is the musician's resume. Some artists make the EPK a downloadable PDF; a web page is better (always current, no attachments).
Merch / shop
T-shirts, vinyl, prints, stickers, digital downloads. Link to Bandcamp merch, Big Cartel, or Shopify. Merch is often the primary income source, especially for independent artists.
Video
Music videos, live performance clips, behind-the-scenes. Embed from YouTube. Each video can be a blog post with context.
Blog / news
Album announcements, tour diaries, studio updates, release reflections. Fans want the story behind the music.
Contact / booking
Booking email (separate from personal), booking agent info if they have one, press inquiries contact, general fan contact. Make it clear who to contact for what.
Mailing list
The most important page for an independent musician. Social media algorithms hide posts; the mailing list reaches fans directly. Prominent signup on every page. "Be the first to hear about new music and shows."
A design that fits your brand
Expressive and genre-dependent. Rock/punk: dark, bold, high-energy. Jazz/classical: elegant, restrained, sophisticated. Pop/indie: bright, approachable, energetic. The site should feel like an extension of the music — visitors should sense the genre before they press play.
Genre-appropriate palettes. Dark backgrounds with bright accents for rock/electronic. Warm neutrals and gold tones for jazz/folk. Bold primaries for pop. Avoid generic — the palette should feel intentional and artist-specific, not like a default theme.
Modern stack (system-ui sans-serif) for most genres. Mono stack (monospace) works for electronic, experimental, or lo-fi aesthetics. Medium to bold weight for headings. Let the genre guide the typographic personality.
Your business tools, connected
I integrate with the platforms you already use — styled links, not embedded scripts. Your site stays fast and private.
Bandcamp
Direct-to-fan sales for music, vinyl, merch, and digital downloads. Artists keep the most revenue here. Fans can pay above the asking price. bandcamp.com
DistroKid
Distributes music to Spotify, Apple Music, Amazon, YouTube Music, and 150+ platforms. Keeps 100% of royalties. The standard for independent distribution. distrokid.com
CD Baby
Alternative to DistroKid. One-time fee instead of annual. Also handles licensing and sync. cdbaby.com
TuneCore
Another distribution option. Better for artists with high streaming volume. tunecore.com
Songkick
Concert listing platform. Fans track artists and get notified of nearby shows. Powers "upcoming shows" widgets on other sites. songkick.com
Bandsintown
Similar to Songkick. Show listings, fan notifications, venue connections. bandsintown.com
Big Cartel
Simple online store for merch. Popular with indie bands. bigcartel.com
Square
For selling merch at shows. The standard for live merch sales.
SoundCloud
Good for demos, unreleased tracks, DJ mixes, and discovery. Less relevant for finished releases than Bandcamp/streaming. soundcloud.com
Compliance handled
I know the regulations for your industry so you don't have to research them.
Performance rights organizations (PROs)
If the artist writes original music, they should register with a PRO — ASCAP, BMI, or SESAC in the US. PROs collect royalties when songs are played on radio, in venues, on TV, or streamed. The website should note the artist's PRO affiliation if relevant to licensing.
Music licensing and sync
If the artist licenses music for film, TV, ads, or games, note availability for sync licensing on the EPK page. Include contact info for licensing inquiries.
Cover songs
Cover bands and artists who record covers need mechanical licenses (through the Harry Fox Agency or services like Easy Song Licensing). Live covers are covered by the venue's ASCAP/BMI blanket license, but recorded covers require separate licensing.
Merch sales tax
Selling merch online or at shows may require collecting sales tax. Varies by state. Square handles tax calculation for in-person sales. Online stores (Big Cartel, Bandcamp) can be configured for tax.
Venue contracts
Not a website concern, but always get venue agreements in writing (compensation, load-in time, set length, sound/backline provided, ticket split).
Copyright notice
The artist owns their recordings and compositions. Display © [Year] [Artist Name] on the website. For music specifically: ℗ [Year] [Artist Name] denotes sound recording copyright.
DMCA
If someone uses the artist's music without permission, they can file a DMCA takedown. If someone claims the artist's original work, they may need to file a counter-notice. Note the artist's rights on the website.
Content that keeps visitors coming back
Tour diaries, studio session photos and videos, new release announcements, behind-the-scenes of recording or rehearsal, gear and setup breakdowns, songwriting process, playlist features and collaborations, "how this song was written" stories, live performance clips, fan photos from shows (with permission), merch drops, album artwork reveals, listening parties, music video premieres, throwback posts (first show, early recordings), shoutouts to other local artists, venue spotlights, holiday and seasonal playlists.
Your industry calendar
I'll surface seasonal content ideas so your site stays timely and relevant.
- Record Store Day — New releases, limited vinyl, in-store performances.
- Make Music Day / Fête de la Musique — Free live music events worldwide. Play, collaborate, promote.
- International Podcast Day — If the artist has a podcast or does podcast interviews, promote appearances.
- Bandcamp Fridays — Bandcamp waives their revenue share. Promote direct sales.
- Grammy Week — Music industry buzz. Content opportunities around music awards and recognition.
- Festival season — Application deadlines are usually 6–12 months ahead. Plan content around festival announcements and performances.
Ready to build your musician website?
I'll use everything above to build you a site tailored to your industry — the right pages, design, tools, and compliance from day one.
Get started