Fitness & Studio
Covers: gyms, yoga studios, Pilates, martial arts schools, dance studios, CrossFit boxes, personal trainers, swim schools.
What your visitors will find
I build the pages your customers actually look for — not a generic template.
Classes / schedule
Weekly schedule by day, filterable by type or instructor
Instructors
Bio, photo, certifications, teaching style
Membership / pricing
Tiers, drop-in rates, introductory offers
New members
What to expect, what to bring, how to sign up
About
Studio philosophy, history, community values
Location
Address, parking, transit, accessibility features
Blog
Wellness tips, member spotlights, event recaps
Contact
Phone, email, social links
A design that fits your brand
Energetic, motivating, strong. The site should make visitors want to move. High energy without being aggressive — welcoming intensity that says "you belong here, let's go."
Bold, high-contrast palette — black or dark charcoal as the base with a bright accent (orange, red, or electric blue). White text on dark backgrounds for hero sections. The accent color drives CTAs (join now, try a class). Avoid muted or pastel tones — they undercut the energy.
Modern stack (system-ui sans-serif). Heavy weight headings (700–800) for impact. Bold, confident, and unapologetic. All-caps headings work well for class names and CTAs.
Your business tools, connected
I integrate with the platforms you already use — styled links, not embedded scripts. Your site stays fast and private.
Momoyoga
Built for yoga studios. Scheduling, payments, member management. momoyoga.com
Zen Planner
Gym and studio management. Members, billing, scheduling. zenplanner.com
Cal.com
For personal trainers doing 1:1 session booking.
Square
Good for drop-in payments and retail (merchandise, water, etc.).
Compliance handled
I know the regulations for your industry so you don't have to research them.
Waivers
Most fitness businesses require liability waivers. Link to a digital waiver form (many scheduling tools include this). Don't collect health information on the website itself.
ADA
Physical accessibility info is important — mention wheelchair access, shower facilities, parking. Not just for compliance but for welcoming all members.
Auto-renewal disclosure
If memberships auto-renew, pricing pages should clearly state the terms. Some states have specific auto-renewal disclosure laws.
Content that keeps visitors coming back
Weekly or monthly class schedule highlights, new class announcements, instructor spotlights, member transformation stories (with consent), wellness tips (nutrition, recovery, mobility), workshop or special event announcements, seasonal challenges ("30-day challenge"), community event participation.
Your industry calendar
I'll surface seasonal content ideas so your site stays timely and relevant.
- National Physical Fitness & Sports Month — Community fitness challenges, open house events, new member specials.
- Global Running Day — Group runs, couch-to-5K starts, running club promotions.
- National Yoga Month — Free introductory classes, yoga challenges, wellness workshops.
Ready to build your fitness & studio website?
I'll use everything above to build you a site tailored to your industry — the right pages, design, tools, and compliance from day one.
Get started