Farm & CSA
Covers: small farms, CSA (community-supported agriculture) programs, market gardens, u-pick operations, homesteads with direct sales, farm stands, flower farms, maple sugaring, Christmas tree farms, forest product operations. See also event venue for farms that host events, and hospitality for farms with lodging.
What your visitors will find
I build the pages your customers actually look for — not a generic template.
What we grow
Products by season, growing practices (organic, no-spray, regenerative). Photos of the farm and produce. This is the page that builds trust.
CSA / subscriptions
How the CSA works, share sizes, pricing, season dates, pickup locations, sign-up link. Make the commitment clear and approachable.
Farm stand / u-pick
Hours, location, what's available now (update weekly during season), pricing
About
The farmers, the land, the story, farming philosophy. People buy from farms they feel connected to.
Where to find us
Farmers markets (days, locations, hours), retail partners, restaurants that carry your products
Blog
Farm updates, what's in season, recipes, behind-the-scenes
Events
Farm dinners, tours, workshops, u-pick days, seasonal festivals. If events are a major revenue stream, consider the full event-venue treatment — see event venue.
Forest products
If applicable: maple syrup (grades, sizes, bulk pricing, sugaring season dates), Christmas trees (varieties, choose-and-cut vs. pre-cut, hours during season), firewood (species, cord pricing, delivery area), mushrooms, wreaths, woodland crafts. These are often seasonal — the page should be clear about availability and pre-ordering.
Contact
Phone, email, directions to the farm (many farms are hard to find — include landmarks)
A design that fits your brand
Honest, earthy, close to the land. The site should feel like a farm stand — welcoming, natural, and unpretentious. Avoid corporate polish.
Earth tones — forest green, terra cotta, warm brown, straw gold, cream. Muted saturation. White or off-white background. Green as primary, warm accent (gold, orange, brown). Avoid anything synthetic-feeling.
Classic stack (serif headings — Georgia) for a rooted, timeless feel. Sans-serif body for readability. Or humanist sans for a friendlier, more approachable tone. Heading weight 600–700.
Your business tools, connected
I integrate with the platforms you already use — styled links, not embedded scripts. Your site stays fast and private.
Open Food Network
Online store for farms, food hubs, and CSAs. Community-run, no platform fees. openfoodnetwork.org
Local Line
Farm-specific online store with CSA management, delivery routes, and wholesale ordering. localline.ca
Harvie
CSA management with customizable shares. harvie.farm
Barn2Door
Farm e-commerce with delivery, pickup, and market integrations.
Square
Good for farm stand and farmers market sales.
Compliance handled
I know the regulations for your industry so you don't have to research them.
Organic certification
Only use the word "organic" if USDA certified. Display the certification and certifier name. Farms grossing under $5,000/year are exempt from certification but must still follow organic practices to use the term.
Cottage food laws
If selling value-added products (jams, baked goods, pickles), laws vary by state. Some allow direct-to-consumer sales without a commercial kitchen; others don't. Note any applicable permits.
Raw milk
Heavily regulated and illegal to sell in many states. If the farm sells raw milk where legal, note the state's specific requirements and display required disclaimers.
Pesticide disclosure
Some states require disclosure of pesticide use. Even without a legal requirement, transparency builds trust — note growing practices on the website.
Food safety (FSMA)
The FDA's Food Safety Modernization Act exempts most small farms selling direct to consumers, but farms selling to retailers or institutions may need a food safety plan. Not a website concern, but worth noting if the farm sells wholesale.
Liability for u-pick and farm visits
If the public visits the farm, note any agritourism liability protections (many states have agritourism statutes) and display safety rules for visitors. Agritourism liability waivers are common but enforceability varies — consult an attorney. Post visitor rules prominently: closed-toe shoes, supervised children, stay on paths, no dogs near livestock.
Zoning and land use
Agricultural zoning may not permit commercial activities beyond farming (events, retail shops, lodging). Check with the town or county planning office before building pages for non-agricultural activities. A special use permit or variance may be needed. This is the #1 surprise for farms adding tourism or events.
Insurance for visitor access
Standard farm insurance may not cover public visitors. Agritourism riders, event liability coverage, and umbrella policies are worth discussing with an insurance agent. If hosting events, see event venue compliance for additional requirements.
State agricultural resources
Every state has a Cooperative Extension Service (through land-grant universities) offering free advice on production, marketing, food safety, and regulations. Many states also have product-specific associations (maple producers, Christmas tree growers, farmers market associations) with marketing support, shared labeling, and group insurance. Search "[state] cooperative extension" and "[state] [product] association."
Content that keeps visitors coming back
Weekly harvest updates ("what's in the box this week"), seasonal planting and harvest photos, recipes using farm products, behind-the-scenes of farm life (people love this), farmers market schedule and what to expect, CSA sign-up reminders before the season, crop profiles ("why we grow this variety"), farm event announcements, preservation and storage tips, collaborations with local chefs or restaurants, end-of-season wrap-ups, winter planning posts, sugaring season updates (sap run reports, boiling photos, yield), Christmas tree farm prep and opening day, firewood stacking and delivery, forest walk and wildlife photos.
Your industry calendar
I'll surface seasonal content ideas so your site stays timely and relevant.
- National Agriculture Day — Farm story, "where your food comes from" content, school visits.
- Earth Day — Sustainable farming practices, soil health, environmental stewardship.
- National Farmers Market Week — Market schedules, vendor spotlights, "meet your farmer" events.
- World Food Day — Food access, community partnerships, harvest celebrations.
Ready to build your farm & csa website?
I'll use everything above to build you a site tailored to your industry — the right pages, design, tools, and compliance from day one.
Get started